Introduce yourself
Second Nature Oils is a family run business, committed to operating in a socially and environmentally responsible, sustainable manner, and helping to protect the environment and better serve our local communities.
What inspired you to join the natural health sector?
With more people understanding the benefits and importance of sustainable organic production, we were inspired to contribute to societal health and wellbeing by producing naturally grown, healthy products while remaining conscious of our environmental impact.
Where did you get the idea for your brand?
The idea for the brand came from a desire to make environmental responsibility a “second nature” for consumers, forming a habitual consideration for the ethical impact of the products they consume.
What makes your brand unique?
We are the only certified supplier of 100% Organic Rapeseed Oil in Ireland (Certified by the Organic Trust in Ireland).
What are your company’s core values?
We strive to provide our customers with an ethically produced, high quality and healthy alternative to the myriad of culinary oils available.
How do you support your community?
Our company is focused on providing an ethically produced, healthy product, with minimal impact on our delicate environment and eco-system, with a special consideration for the impact of agriculture on vital honeybee populations.
What has been the most rewarding part of your brands journey?
Our oils have received awards from Bord Bia, Irish Quality Food, Bridgestone and the National Organic Awards, to name a few. Our oil was also used on Her Majesty The Queen’s menu in Dublin Castle in representing the “best of Irish foods”.
The recognition of our work and appreciation for our product has been the most rewarding experience in our brand’s journey thus far.
What in your opinion makes Irish brands unique?
Irish consumers are amongst the most discerning and loyal in the world, as such, Irish brands are held to a higher quality standard than others, with fierce competition to win the hearts of consumers.
What is your favourite product from your brand?
Currently we only supply Organic Rapeseed Oil, which has a light, nutty flavour and is great for deep frying, as well as marinating, slow-roasting, drizzling, and also for sauces and salad dressings, especially with a pinch of sea-salt.
Tell us about something that has shaped your brand?
There is a growing focus and awareness of the impact of our diets on general health, with more people learning the health benefits of consuming higher quality organic products, this has led to our brand focusing on providing a high quality, naturally produced product and exceptional customer service.
What do you hope to accomplish in the future?
To expand our product range to include more delicious organic oils and make Second Nature Oils a household name in Organic Oils, Globally.
