Evergreen: Behind The Label With Sculpt. Sculp logo and energy drinks

Evergreen: Behind The Label With Sculpt

December 10, 2024

Introduce yourself.

We’re two Irish brothers, passionate about clean energy and a healthier lifestyle. We founded our brand Sculpt to provide people a way to setup their day for success with a single can, giving them an effective energy boost and a host of other benefits without sugar.

What inspired you to join the natural health sector?

We’ve always been advocates for healthy living, and over the years, we noticed a gap in the market for clean energy drinks that actually deliver on performance without compromising on quality. We were frustrated with the options out there that were loaded with sugar and zero benefits. We fit into that group of consumers who simply won’t touch sugar at all and we wanted to create something better, something that aligned with our values of health, vitality, and sustainability.

Where did you get the idea for your brand?

The idea came from our personal search for a cleaner, healthier energy drink. Life is busy, and we needed a drink that provided sustained energy without the crash or jitters, and one that supported our overall well-being. That’s when we started to experiment with fantastic ingredients, and the concept for our brand began to take shape. For example, life today is full of anxiety and anxiety is really a taboo subject. Lots of people suffer from it and feel like they cannot speak about it openly. We found that Ashwagandha was brilliant at removing our anxiety, and combined with the green bean caffeine in our drink helps provide energy without jitters. Being Irish for us means fair skin, and in a world where skin cancers are on the rise we stay out the sun completely and wear factor 50 sun cream every day (Yes, even in winter!). This means that our vitamin D is lacking, which is a growing issue amongst Irish people. One can of Sculpt provides you with 100% of your daily reference intake of Vitamin D, along with Vitamins B & C for good measure! Similarly, proper hydration is so important for overall vitality. Sometimes drinking excess water can actually flush the critical salts out of your system which are key to life. Our drinks are packed full of electrolytes to help provide you with proper hydration for your day. These are examples of how we have many needs in day to day living and how we wanted to take all those needs and condense them into a single can which ends up saving the consumer time & money. Of course, none of this would work unless the taste was amazing and we truly believe we have created the best tasting drinks on the market! 

What makes your brand unique?

We combine a whole host of end benefits into just a single can! What sets us apart is our commitment to transparency, quality, and sustainability. We use only SALSA approved ingredients like Green Bean Caffeine, Ashwagandha, and essential vitamins to help support both body and mind. No sugar, no calories. Plus, we’ve designed a product that’s vegan, gluten-free, and built for people who want clean energy without compromise. We are the first brand to use printed cans in Ireland, this means no plastic labels on our cans! Our can artwork is just ink when every other brand heats a plastic label onto the can. This means every can of Sculpt bought means one less plastic label in Ireland!

What are your company’s core values?

Our core values are:

  • Health: Everything we create is designed to support a healthier lifestyle.
  • Sustainability: We believe in making choices that protect the environment.
  • Integrity: We’re committed to transparency and honesty in everything we do.
  • Community: We believe in supporting each other and building a strong, like-minded community.

How do you support your community?

As we are a new brand on the market we are looking to and are dedicated to supporting our local community through partnerships with wellness initiatives, fitness groups, and environmental causes. We believe in giving back, whether through promoting health education, or encouraging sustainable practices.

What has been the most rewarding part of your brands journey?

The most rewarding part has been hearing from our customers about how our product has positively impacted their daily lives—whether that’s through improved energy, better focus, anxiety reduction or simply feeling better knowing they’re fuelling their body with something clean and healthy.

What in your opinion makes Irish brands unique?

Irish brands have a strong sense of authenticity, community, and craftsmanship. There’s a deep-rooted pride in producing high-quality products, and we bring that sense of tradition and care into everything we do. We also have a natural affinity for sustainability and working with local distributors and retailers, which is part of the ethos that defines Irishness.

What is your favourite product from your brand?

While we love all of our products, if we had to choose, it would be the original energy drink. It’s the one that started it all and still has the perfect balance of everything—amazing ingredients, clean energy, and great taste.

Tell us about something that has shaped your brand?

The early days of trial and error were crucial. We spent countless hours testing and refining our formula, ensuring it was the perfect combination of ingredients to deliver clean, sustained energy. That relentless pursuit of quality shaped who we are today.

What do you hope to accomplish in the future?

In the future, we hope to expand our range of products, continue advocating for clean energy and health, and grow our community of people who want to make better choices for their bodies and the planet. Ultimately, we want to inspire a shift toward more sustainable, conscious living in the beverage industry.